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Huf Supports Long Live Southbank

As the global support for LLSB continues to grow, Huf footwear CEO Keith Hufnagel lends his voice to the campaign to save one of the few remaining landmarks where the evolution of skateboarding has taken place and still does. In August the HUF team made a pilgrimage to the Southbank Undercroft and put on a show for the local community in the way skateboarding has been shared for decades. Hufnagel talks about the heritage of skateboarding, the educational and community values of natural street spots and the extended family skateboarding gives young kids in these community hubs.

Featuring The Huf Himself, Dylan Rieder, Austyn Gillet, Josh Mathews, Peter Ramondetta and the rest of the Huf team as well as Slam City Skates’ Chris Pulman on the educational and inspirational values of traditional skate demos.